Check Out The Original Designs From Cool In The Shade Clothing.

All original artwork is designed and screen printed locally in Christchurch on high-quality cotton AS Colour garments.
Browse the store to see what’s available—and don’t forget to follow us on socials for the latest drops and updates.

View fullsize Coal Grey and white longsleeves with a Crayfish and seaweed design, Printed locally in Christchurch and based out of kaikoura. All Garments and 100% cotton and come in a range of sizes from small to xxxl, perect for keeping the sun off this summer !!
View fullsize Not all mermaids have tails, The Ama or Uminchu woman of Japan have been collecting Pearls and foraging the ocean for Centuries. For all the Wahines of the water. This Original Graphic was hand carved, The message to take only what you need is impor
View fullsize Looking for a Unique and Locally designed Crewneck? Keep the cold Southerly wind off your skin when you hop out the surf or gear up for any of your outdoor adventures this winter with this limited edition Gear from 'Cool in the Shade. Available in
View fullsize Jacko pulling albacore out the cook straight on bored King Billy whilst on a trip across to Taranaki. #fishing #sailing #albacore #tuna #coolintheshade #cookstrait #coolintheshadeclothing #fishingnz #spearfishing #nz #spearfishingaustralia #blackan
View fullsize what lurks beneath the waves? our imaginations can run wild when we're out at sea, The feeling of seaweed around the toes used to scare me silly until I plunged into the brine and saw a world below. #divenz #freedivenz #kaikoura #newzealand #spearf
View fullsize The evenings are drawing out at last, this winter feels as though it has gone on a bit! Looking forward to those beautiful lazy sunsets and getting out the water after dark to a fire with the crew around. #Surfnz #sunsets #coolintheshade #dosomethi
View fullsize Not all mermaids have tails, The Ama or Uminchu woman of Japan have been collecting Pearls and foraging the ocean for Centuries. For all the Wahines of the water. This Original Graphic was hand carved, The message to take only what you need is i
View fullsize Looking for a Unique and Locally designed Crewneck?  Keep the cold Southerly wind off your skin when you hop out the surf or gear up for any of your outdoor adventures this winter with this limited edition Gear from 'Cool in the Shade. Designed
View fullsize Not all mermaids have tails, The Ama, or Uminchu woman of Japan have been collecting Pearls and foraging the ocean for Centuries. For all the Woman of the water. This Original Graphic was hand carved, A message to take only what you need is important
View fullsize New Designs on the way for winter! watch this space #Coolintheshade #ocean #surf #fish #flatfish #spearfishing #newzealand #aotearoa #clothing #motorbikes #CITS #kaikoura #christchurch #screenprinting
View fullsize Cool in The Shade Clothing Based out of Kaikoura - East coast Aotearoa. Respect the oceans and take only what you need, nothing is infinite. The human impact on the oceans eco systems are have a significant impacts on the climate, the health of our
View fullsize The magic hour when the water turns chrome and the autumn sky is awash with colour. @senorsendjamin dons the Reverse mermaid longsleeve with locks blowing in the breeze. #oceandesign #fish #autumn #sunset #christchurch #handdrawn #coolintheshade #